Frame and Panel by Edward Hale represents a new approach to designing and building furniture. Working to create a stronger bond between consumer and product, this line generates engagement by including people in both design and assembly. Driven by an online interface that allows users to customize their designs and carried over into the furniture, which employs custom hardware to make it easy and fun to assemble, Frame and Panel brings some of the agency that people experience in the digital realm, into the physical world they live in.
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